10 Reasons Why Every Online Fashion Retailer Needs Its Own Fashion Blog

1. In a competitive market like fashion and with the current economic climate you need to be ahead of the game and make the most of every opportunity to keep ahead of your competitors.

2. A fashion blog will providing interesting fashion information and ideas for your prospective customers and will add credibility to your fashion site.

3. A fashion blog will help to optimise your your website by providing lots of regularly updated, relevant fashion content.

4. A fashion blog will a naturally contain lots of key words that are relevant to your products helping to bring customers that want to buy your product into your website.

5. A fashion blog has been found to give a much greater ROI than many other forms of online marketing including pay per click.

6. A blog allows you to talk to customers in an informal tone and relate to them in a way that a traditional website may not.

7. The blog is regularly updated and so is a great way to keep up with trends in the fast moving world of fashion.

8. A fashion blog is a great way to showcase some of your products and provide further information on them and how they relate to current trends.

9.A fashion blog will help you to build links and network with a whole community of fashion bloggers. Great for increasing website traffic.

10. And finally fashion is all about being up to the minute and keeping up with the latest trends. A blog shows that you are up to minute and forward thinking company by making use of the latest and most fashionable methods of communication.

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A Rock Garden Or An Alpine Garden?

What’s the difference between a rock and an alpine garden? Well… an alpine is often a rock garden, but a rock garden isn’t necessarily an alpine garden. The difference is alpine plants are typically plants found in mountainous regions.

You might read that alpine gardens are declining in popularity, but if you spend any time on social media in the garden world or converse with lots of gardeners, you’d probably find the opposite. Rock gardens are becoming more and more asked about and popular to install, and for great reason. With more attention paid to water-wise gardening, and landscapes that are easy to maintain, alpine gardens are quickly becoming extremely popular.

Alpine gardens that are in rocky areas are very water-wise. Plants that grow well in sandy areas are often used to drought conditions. They often live in areas that get very hot during the day and very cold at night and do well in areas where humidity is low. Planted correctly an alpine garden can thrive anywhere.

The plants gain much of their nutrition from the very little organic matter available – relying more on the sun and some water, and the trace amounts of nutrients in the soil. In fact, over-feeding plants in rock soil can be problematic, as these plants do best in very poor soil conditions.

Weeds are easy to suppress in rock gardens. Rocky mulch and sandy, nutrient depressed soil isn’t exactly a good place for many plants to grow, and what does take hold in the alpine environment is easy to remove (or poison if you’re careful).

Plants that grow well in alpine gardens are beautiful plants. There are many kinds, and planted carefully will offer a season full of amazing form, foliage, and blooms. In fact, these garden plants are often some of the showiest of all and are tough, of course. Phlox, dianthus, rosemary, junipers, pines, sedum, nandina, and even hardy roses do well in this rocky soil. Some customers like yucca, delosperma, cacti, and succulents will perform well in alpine or rock gardens. Many of these plants stay in nice, neat clumps and don’t grow overly large – making their maintenance almost non-existent.

Installing a rock garden is actually a pretty simple task, and can be done in relatively short time. All an alpine or rock garden require is soil that is grainy, gritty, and drains very quickly, and bright full sun (you can create some shelter using shady sides of stones or under larger plants too). Sand and sand mixes make up the base of garden beds. If your soil isn’t already sandy, digging down a foot or two, or creating a raised bed and filling it with sand is all you need to do in most areas. If your soil is clay, adding a layer of coarse stone first will help drainage. In areas where your soil is loamy and there’s a lot of organic matter, placing a permeable membrane separating the sandy layer from the soil underneath is a good idea, so the organic matter doesn’t mix with the sand over time.

Once your sand is down, you can add larger stones if you wish. Try to stay consistent with the type of stone you use, and aim for using only local stones, as they will appear the most natural.

After your larger stones are down, you can plant your first alpine plants into their new home. When planting, add a bit of organic matter to the planting holes so the new plants get what they need to establish themselves. Mulch your plants with a layer of natural pea gravel and sand.

Throughout the years, divide plants as necessary, but hold back on the watering and feeding. A yearly assault on weeds might be necessary – which in the alpine garden is a simple task if you use an herbicide making sure to not over spray onto your garden plants.

Whether you plant an alpine garden or a rock garden, they are beautiful, easy to maintain, and a wonderful addition to any the landscape!

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Environmental Law and Development Creating the Right Environment for Success

Environmental Strategies are key to successful Developments

The environment is on everyone’s mind these days. National governments, regional assemblies and local authorities are fighting a strange fight. Balancing the need to meet carbon reduction targets and at the same time trying protect vital landscapes and species. While many individuals would argue that they are concerned about the environment and are doing their ‘bit’ to save energy and re-cycle, these same individuals can often be found objecting to large scale wind farm schemes. There is a huge paradox when it comes to green developments. Often these potentially beneficial developments are blocked on, wait for it, environmental grounds. For the developer, understanding environmental law and legislation is a major factor that can save time and money. Environmental consultants or solicitors can play a crucial role at all stages of the proposed development.

What came first – The Developer or the Nimby?

It’s probably easier to answer the one about the egg and the chicken. However any developer, whatever the scale of development, will be aware of the niggling presence of objectors. When these objectors form a pressure group and begin to look into ‘environmental factors’ only the bravest developer does not feel the urge to run for (or from) the hills.

Last year there were a number of cases in which an apparently green scheme for wind generation were turned down. Blaenau Gwent Council refused planning permission for a relatively small 4 turbine scheme, a decision that was upheld by the Welsh Planning Inspectorate at the appeal stage in July 2010. In the original refusal landscape impact and ground stability were both detailed as reasons for refusal. Considering claims by the developer that the project would have brought £2million in construction projects to the region and an offer of £500 000 for local community trusts and projects, both the local council and residents could have been expected to welcome these proposals in these difficult economic times.

Later in the year Breckland Council in North Norfolk refused an application for an onshore sub-station for a massive offshore development near Cromer, again on the basis of the negative impact to the environment. The cost of this latter application for the developer would have been significant to say the least, and the example should serve as a warning to all developers.

Creating the Right Environment for Success

These two examples alone, illustrate that no developer can afford to take environmental aspects lightly. Environmental law is complex, based on very specific local factors, regional planning, national legislation and European regulations.

While the Environment Agency are the main body dealing with all matters environmental when it comes to development, it pays developers to employ experienced environmental consultants, solicitors and experts to assess impact in the broadest sense while at the same time being in a position to deal with specific issues.

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